DTC / ecommerce For DTC and e-commerce health brands with a big list that isn't pulling its weight.

Email revenue for health brands

Your list is already big enough to hit the number.

Nine years running email revenue for health brands. When sales slip, everyone blames the list. It is almost never the list. We find what is actually costing you inbox and orders, we fix it, and the revenue comes back.

We find what others miss.
Daily driver in KlaviyoMaropostActiveCampaignGoHighLevelKitBeehiiv

The pattern

Nearly 1 in 20 of their emails were quietly failing to reach the inbox. The list was clean.

A creator brand with a seven-figure list was losing sales and could not see why. Everyone told them to clean the list. The list was fine. The problem was hidden in the setup behind their sends, the part most agencies never look at. We found it, fixed it, and stopped the slow bleed.

That is the pattern Omnimetric gets called for. Sales drop, opens fall, and the blame lands on the list because the list is the easy thing to blame. The real cause is usually somewhere no one is looking.

We find it and we fix it, so you stop losing money you already earned.

Where the money leaks

Five places the revenue quietly goes.

Email that looks fine but isn't landing.

Everything reads “verified” on your screen and still never reaches the inbox. It is the single most common hidden leak we find.

Reputation damage nobody is watching.

Sending habits that quietly drag your inbox placement down for weeks before anyone connects it to the drop in revenue.

Your store and your email out of sync.

Buyers getting treated as if they never purchased, so your post-purchase emails never fire and your “inactive” list is full of people who already bought.

Emails built once and never touched again.

Gaps where customers fall out of contact and abandoned-cart and repeat-purchase revenue is left on the table.

Reporting that can't tell you which emails made money.

You cannot fix a leak you cannot see.

How it works

Audit, fix, operate, so the revenue comes back and stays back.

01 Audit

Find the real cause.

We go through your setup, your data, and your numbers, and hand you a plain findings document with a prioritized fix list. Fixed price.

02 Fix

Fix it in the right order.

We make the fixes ourselves, in the right order, so nothing gets worse on the way to better.

03 Operate

Run it and report the money.

Campaigns, automations, and honest revenue reporting, run for you every week.

You can stop after the audit. The findings are yours to keep.

Who it's for & results

DTC and health brands whose list should be doing more.

If you have a big list that isn't pulling its weight, this is the pattern. The cause was never where they were told to look.

A creator brand with a seven-figure list

Nearly 1 in 20 emails were silently failing to deliver on a clean, engaged list. Found the real cause, fixed it, and stopped the reputation damage that was dragging every send down.

A publishing brand

A routine website change quietly broke their email while everything still looked fine on the surface. Caught it just before a normal next step would have sent every one of their emails straight to spam.

A health brand

Every email they sent was carrying a hidden strike against it that pushed it toward the spam folder. Found the cause and cleared it the same day.

A health brand

A block at Microsoft was bouncing most of a send to their most engaged buyers. Isolated it and rebuilt how they send so it would not happen again.

A supplement brand

No reporting, no automations. Weekly revenue reporting live within a week. Abandoned-cart and post-purchase emails shipped on time and earning. Measured over the first 30 days: a 50% open rate, bounces under 1%, Gmail domain reputation High.

Every number above is measured from live sending data. Dollar results are published once they are verified, never before.

The front door

The List Revenue Audit. Fixed price, from $497.

One pass through your setup, your data, and your numbers. You get a plain findings document and a prioritized fix list you can hand to any team.

01 Inbox

Deliverability and reputation.

Whether your emails are actually landing, and what is quietly dragging your placement down.

02 Flows

Automation gaps.

The abandoned-cart, post-purchase, and win-back revenue your current setup leaves on the table.

03 Numbers

Reporting you can trust.

Which emails make money today and what the list should be producing.

You can stop there. The findings and the fix list are yours to keep.

About

The person who finds the money everyone else walked past.

Omnimetric is led by Jay Doregios. Nine years bringing in revenue from customer lists for health brands, creators, and ecommerce. Millions of customers reached, on lists past a million subscribers.

When sales slip, we find what is actually costing you inbox and orders, and we answer for the outcome in dollars.

Next step

See what your list is actually worth.

Fifteen minutes to talk through what is happening behind your sends and whether an audit is worth it.

Most brands start with the List Revenue Audit, fixed price from $497. The findings are yours to keep.